Scholarship Description
The Calm-A-Sutra of Tea, a Tea Council of the USA, Inc. sponsored
program, is a nationwide search for the most unique and creative way
or depiction of drinking tea, specifically black, green, white or
oolong tea, all from the Camellia sinensis plant, explained in a
one-to-two minute Internet video that incorporates some aspect of
tea’s many health-related benefits.
The participant who submits the most creative and unique video, which
emphasizes the health-related benefits of drinking black, green, white
or oolong tea, will be selected by a panel of Tea Council
representatives to receive a scholarship of $20,000 paid directly to
the school or educational institution on the winner’s behalf.
All entries must be original Internet videos created by the entrant
and must contain at least one valid message regarding Tea’s
health-related benefits, specifically black, green, white or oolong
tea.
Open to legal residents of the United States and Puerto Rico, who are
at least 16 years of age, all entries must be received electronically
at www.teausa.org/calmasutra no later than midnight on Wednesday,
August 6, 2008. Note: Entrants must upload their video entries via
YouTube.com and submit as a Web link that is provided by YouTube.com
upon upload completion.
Final judging will be conducted by a panel of representatives of the
Tea Council of the USA, Inc. based on the following criteria:
HEALTH-RELATED MESSAGE (50%; Entry must contain at least one valid
message regarding Tea’s health-related benefits, specifically black,
green, white and oolong tea), CREATIVITY (20%), INDIVIDUALITY (20%)
and POPULARITY (10%). Entries that contain any nudity, sexual content,
inappropriate language, unsuitable behavior or adult material will be
automatically discarded and not considered for submission.
ABOUT THE TEA COUNCIL OF THE USA:
The Tea Council of the USA is a non-profit association that was formed
in 1950 as a joint partnership between tea packers, importers and
allied industries within the United States, and the major tea
producing countries. It functions as the educational arm of the tea
industry with a primary goal of increasing overall awareness of tea by
providing information about its many positive attributes. One of the
Council’s primary objectives is the dissemination of key scientific
findings about tea to the public. The Tea Council does this in several
ways including: funding scientific meetings to bring tea researchers
from around the world together to share key information and identify
next steps for future research projects; and working with health
organizations and international scientists to disseminate information
about potential positive health effects of tea consumption on a public
level. Additional efforts of the Tea Council include outreach to the
health professional community, support and monitoring of key
scientific meetings internationally, and ongoing interaction with
leading tea researchers.
Website Address
http://www.TeaUSA.org/CalmASutra